Guangzhou, China, March 30, 2018-The products and solutions of Zebra Technology Corporation (NASDAQ: ZBRA) possess outstanding innovative technology, durability and reliability. In order to fully experience the features and advantages of the company’s products, Zebra Technology encourages customers to purchase products only through authorized channel partners registered in the award-winning Zebra® PartnerConnect partner program.
All authorized Chinese partners hold Zebra Technology’s product certification, which specifies the category of certified products and the validity period of the certification. Buyers have the right to request to view the certificate to ensure that the purchase is made from a channel partner authorized by Zebra Technology.
Zebra Technology is committed to actively safeguarding and strengthening the interests of partners and end users to protect them from illegal counterfeiting. Take a recent case as an example. A Chinese counterfeiting group was prosecuted for infringing on the intellectual property rights of Zebra Technology.
Important facts
With the rapid development of the Internet and online transactions, the global coverage of companies has also shown exponential growth. Zebra Technology maintains a “zero tolerance” attitude towards any infringement of its intellectual property rights in any region of the world. Globally, Zebra Technology has more than 1,200 active trademark applications and registrations, and actively protects its own brand as one of its most valuable assets.
Zebra Technology is committed to providing an excellent customer experience and has established a global partnership network through multiple channels to create a smarter and more connected business community. Customers can purchase truly reliable Zebra Technology products, consumables and services through Zebra Technology’s authorized partners.
In a recent lawsuit in Foshan, China, the court accused Liu and his three associates of deliberately infringing on the trademark rights of Zebra technology. These infringing criminals repackaged the old and damaged products they obtained into new products and sold them on the popular online retail platform in China.
These criminal infringers have been sentenced in accordance with the law for selling counterfeit and shoddy products online. The court sentenced Liu to seven years in prison and fined him 600,000 yuan. The other three defendants were sentenced to two to four years in prison and fined.
Wu Jian, general manager of Zebra Technology Greater China, said: “Purchasing products from our authorized partners can ensure that customers enjoy all the rights and interests of purchasing Zebra technology products or solutions, including innovative technology, reliability and strong after-sales service. . Obtaining Zebra Technology brand products from unauthorized channels may cause unintended consequences and even cause losses. As a customer-centric enterprise, Zebra Technology is committed to continuously improving the satisfaction of partners and customers to ensure that it can Purchase truly reliable Zebra technology products through the right channels to help them realize real-time visualization of their operations.”
Adrian Loke, Vice President and Chief Legal Counsel of Zebra Technology Asia Pacific, said: “The criminal case in Nanhai District of Foshan City reflects the success and continuous progress of Zebra’s anti-counterfeiting program on a global scale. Zebra Technology aims to Through this plan to reduce the infringement of its own product copyrights and trademarks. Zebra Technology has a “zero tolerance” attitude towards infringements of its own brand or intellectual property rights, and cooperates with the authorities in criminal investigation and trial. Zebra Technology actively maintains With our own intellectual property rights, we will take legal measures to respond to any illegal or criminal behavior.”
